Louise Boulton-Lear

As Senior Vice President, Louise leads all aspects of the firm’s brand strategy and integrated marketing communications (IMC) nationwide, creating value and improving the bottom line by driving brand equity and impact across all business platforms.

Louise came aboard in 2019 to establish and lead AREP’s marketing operations and build creative capital to strategically support the full real estate investment and development lifecycle. As a core executive leadership team member with over 25 years of interdisciplinary marketing experience, her efforts have been instrumental in creating and launching AREP's PowerHouse Data Center and CityHouse Residential brands and their strategic market expansion. Louise is recognized as an IMC domain subject matter expert who pairs data-driven insight with a creative approach that is equal parts discipline, acumen, and unapologetic curiosity.

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